Identity
©2021

AIMÉ POULY

Naming, Branding, Visual ID, Packing for swiss Bakery AIMÉ POULY

Background

Named after its founder, AIMÉ POULY is a swiss bakery that opened its first shop in the heart of Geneva in 1974.

From sweet pastries to fresh out of the oven Pain Paillasse, their products are deeply rooted in tradition and heritage across their 60 bakeries in Switzerland.

2021